A/B TESTING

Year: August 2020Duration: 3 monthsRole: UX/UI designer in scrum teamClient: Overstappen.nl Background Overstappen.nl is a Dutch website dedicated to helping consumers compare and switch between various service providers for utilities and essential services. The primary goal is to assist consumers in finding the best deals, enabling them to save money by switching to more cost-effective …

Year: November 2021Duration: 11 monthsRole: UX/UI designer in scrum teamClient: PLUS supermarket Background For the last three consecutive years, PLUS Supermarkets was named the Best National Grocer in the Netherlands for its quality, product assortment, store appearance, staff, and shopping convenience. But its digital shopping experience was lagging behind. The goal PLUS Supermarkets needed a …